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Showing posts with label Keepsake Items. Show all posts
Showing posts with label Keepsake Items. Show all posts

Friday, August 06, 2010

What’s In It with Coffee?


Had you visited Manila, and some other cities in the Philippines, you must have noticed a lot of coffee shops located almost everywhere. Among the top ten coffee shops are ~

1.      Starbucks
2.      Gloria Jean’s
3.      Bo’s Coffee
4.      Figaro
5.      Coffee Bean and Tea Leaf
6.      Seattle’s Best Coffee
7.      Café de Lipa
8.      UCC Café Plaza
9.      McCafe of McDonalds
Let us stop and talk a while..
10.  Café Capreal 

In Manila, most of these coffee shops are located inside hotels, shopping malls or they have their own rented place like that of Starbucks. Starbucks rank number one. You could easily find one, either close to offices, golf course or any strategic locations frequented by people from all walks of life. To be more attractive to coffee lovers, this coffee shop sells, tumblers, coffee mugs, bags or other items bearing Starbucks name. Although Filipinos love coffee, those who have tight budget may not be interested buying the items. They are quite pricey. Coffee lovers do buy them as keepsake items. One thing I noticed about Starbucks is their accommodating place. You could enjoy your stay in the place as long as you want. In some coffee shops waiters would ask if you have other orders or needed something. As if to say, you need to give way to other customers.

As people used to flock to these coffee shops. The entrepreneurship mind of their marketing staff had conceptualized the idea of selling cakes and pastries to go with coffee. Coffee shops are even popular than ice cream parlors. After all who wants to sweat it out at the gym to ward off excess calories? So what is with coffee that made it so popular? Nothing really, it is the place that is more important. Coffee shops are places you could conveniently stay while waiting for your friends. It is a good place for buying time while waiting for a business partner for an important meeting. Or a place to simply read the morning news paper while enjoying a stick of cigarette all by your self.  

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